We are pleased to announce the incorporation of ‘Timex’ and ‘Adidas’ watches to our brand portfolio, for distribution in the Travel Retail channel of the Americas.
The relationship between DFD and the Timex Group dates back to eight years ago, when DFD started operations offering ‘Guess’ watches. This strong bond is now being celebrated by both companies with this agreement to include the ‘Timex’ and ‘Adidas’ brands.
Established in 1854, ‘Timex’ is a traditional American brand of watches, widely admired for their craftmanship, quality and design. Its reputation as “the people’s watchmaker”, for their handsome and durable watches, has made ‘Timex’ a legendary brand in the world of watches and certainly a reflection of the ”Americana” culture.
The ‘Adidas’ watches are true to their DNA, drawing on the brand’s rich sporting history. They are an affordable lifestyle and fashion label for today’s generation, where design and functionality converge with a modern flair and street culture style. Each creation features innovation and sustainability and is signed with the ‘Trefoil’ logo, a globally recognized iconic emblem.
We are a leading one-stop partner for global brands throughout the Travel Retail channel worldwide, providing business models and services that add value to brands and retail operators alike.
To learn more, please contact Francisco Suarez, DFD's category manager at [email protected]
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