New LEGO Shop in Shop!

Duty Free Dynamics is pleased to announce the opening of its first Certified LEGO Shop-in-Shop (SIS), located in the recently expanded and renovated Duty-Free Shop in Colon 2000 Cruise Port, Terminal II.

The Colon 2000 Cruise Port opened in October 2000 with one terminal (Terminal I) with the main purpose of serving the cruise ships on international trips. Years after, the service for the cruise ships was improved with the construction of Terminal II, better known as the 'Home Port' of cruises, providing the opportunity to passengers from Latin America to make cruises in the Caribbean.

Several other LEGO stores will be opened over the next few months, through DFD’s partners within the Americas Travel Retail Market. Different concepts of LEGO Stores will be implemented, like Premier Format, Stand Alone or Shop-in-Shops, depending on the diverse needs and guidelines the aforementioned partners.

Interested in LEGO® for your travel retail business? Please contact Tatiana Pinto – Category Manager for Toys.