The Skechers x Snoop Dogg commercial is ready for Super Bowl LVII

Skechers, The Comfort Technology Company™ based in California, participates for the 13th time as an advertiser in the Super Bowl since 2010, this time teaming up with acclaimed rapper Snoop Dogg, globally recognized singer, songwriter, and entrepreneur.

With footwear designs for men, women, and children, Skechers has been leading the industry in the area of comfort for many years with the development of innovative technologies and materials. Some of its more iconic brands are Skechers Hands-Free Slip-ins®, Skechers Arch Fit®, and Skechers Air-Cooled Memory Foam®, among others.

The Skechers x Snoop Dogg commercial features Snoop’s megahit “Who am I?” and follows the rapper through a rapid day, as he demonstrates how Skechers fits every part of his eccentric life. The commercial will air during the fourth quarter of the Big Game on Sunday, February 12.

Duty Free Dynamics, official distributor of Skechers, supports the brand’s development within select Travel Retail channels. For more information, please contact DFD’s category manager Tatiana Pinto at [email protected]