pin Nicolas Dobry (CEO) shares a story about his passion for Scuba Diving combined with his experience with Seiko

Nicolas Dobry (CEO) shares a story about his passion for Scuba Diving combined with his experience with Seiko


Duty Free Dynamics is a Master Franchisor of innovative, global brands for the Travel Retail (duty free ) channel of the Americas.
Its brand portfolio comprises 10 product categories, including watches. As of year ago, DFD has sealed an alliance with Seiko, one of the most widely recognized brands in the world of watches.
DFDs CEO, Nicolas Dobry, a 47 year old diving enthusiast, tells us that a recent trip to Grand Cayman was his first opportunity to dive with his new Seiko Prospex Diver Automatic, special edition jointly developed with PADI, the mecca of recreational diving.

He comments…“I was very impressed. This is a robust watch, 43.8 mm, with Hardlex crystal, 200 m water resistant, and underwater visibility that I’ve rarely seen before…It’s also such an attractive, super-sporty model, that I’ve been wearing it on the surface as well. I always noticed most divers favor the Seiko brand and now I can see why”
On a related note, Nicolas continues… “These days many of us also use a diving computer, key instrument in allowing us to plan our dive. In most cases, it’s worn on one wrist and, for safety, an analog divers watch on the other wrist”

Reflecting on his passion for diving, Nicolas shares… ”As a young boy, I loved watching those Jacques Cousteau documentaries, rarely missing any of them. Later on, at age 19, I went on a Caribbean cruise with my grandmother Giselle, avid swimmer and promoter of water sports. When docking in St. Martin, we noticed a sign about participating in a ‘diving baptism’ ; needless to say, grandma led me right to it…and that’s when I fell in love with diving. Ever since then, always looking forward to my next underwater adventure. I do travel extensively all over the world and every opportunity I have to enjoy the sport, deepens my sense of appreciation and respect for the water world, which some people don’t realize covers two-thirds of our planet”

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